Just Another Day…

Posted on July 22, 2019 by

Publication1Hate to be a downer here, but I do not like summers. Or at least I haven’t liked them since I transitioned from PR professional to PR professor to “retired…” It hasn’t been easy…not that I’ve actually spent much time, really, in the process…to transition from a go-go-go work week/month to three months of basically sitting around twiddling my thumbs.

Now before any of my friends in academia start pounding on my head about “doing research, preparing for the coming semester, etc., etc.,” yeah, I know you do that stuff. And good for you. It’s just that I’m not wired for that kind of activity. I stay up-to-date on all things PR anyway through my professional associations and activities. And syllabi are syllabi.

I miss the good ol’ days when I was on call 24/7…wore a pager so that folks could get in touch with me wherever I was…and loved the adrenaline rush when it went off. It might be someone from the media looking for information. Or someone from my organization with a PR-related problem. Whatever the case, it very likely meant that my expertise as a public relations professional was needed.

Having now said all this, I now have to circle back and say this particular summer has been a humdinger:

  • Spent a blissful month in Taipei eating amazing food, sightseeing, hanging out…and, no, I’m not going to stop reminding you of this!
  • Had (as of today) nine “Letters to the Editor” published in the Tampa Bay Times and the Taipei Times since spring semester ended, mostly addressing either ethical or transportation issues that caught my eye in the news.
  • Completed and submitted a review of a pretty cool new public relations ethics textbook for “Communication Booknotes Quarterly.” (Publication pending.) 
  • Had a blog post published by PRSA on mentoring. Love being able to share my thoughts with my professional colleagues.
  • Started coordinating activities for PRSA’s “Ethics Month” in September…MUCH more to come on this one!!

So, yeah, contrary to my whining above, I’ve been kinda busy it seems given it’s just the end of July!

What’s the point, you ask? Pretty simple. Sometimes you just have to take a really deep breath and pause to reflect on the who/what/why of your current situation. It’s pretty easy to start beating yourself up because things at the moment just don’t seem to be rolling along the way you’d hoped. But take a minute. Do what I just did. Write down all the stuff you’ve accomplished in the past XX months (or weeks or whatever). Then take a good long look at the list.

My guess is that, when you’ve done this, you’re going to say “Holy Cow! I’ve done some pretty cool stuff!”

Yeah. Summers may not be one of my favorite times of the year. But that’s okay. They’re just one small part of a 12-month flurry of activity. Just keep on keepin’ on, and you’ll realize it’s not “just another day.”

Posted in Action, careers, Ethics, feedback, Inspiration, networking, pleasure, professional organizations, PRSA, public relations, Public Relations Society of America, Thinking | Tagged , , , , | Leave a comment

“And You Wonder Why ‘No One Called Me Back’”

Posted on July 15, 2019 by

Publication1_editedI know. I harp on this all the time. My Curry College students in particular, as well as now my University of Tampa students, know the drill all too well. A TON of red ink circling various words and phrases in the written work that they turned in rapidly becomes a part of the agony.

I get it. This old-fashioned written stuff is annoying…everyone is doing everything online these days. I actually had a store clerk remark in amazement the other day, “You still write checks!”

Behold, earthlings…dinosaurs DO still roam! And many of us are still participating in the hiring process for companies or clients…reviewing resumes and cover letters in the hopes of finding a candidate who actually pays attention to what he or she is putting on paper.

“Close enough” doesn’t count. Not to get morbid about it, but we have witnessed in the news more times than we should accounts of an airplane suddenly malfunctioning and crashing, resulting in an entire product line being sidelined for “inspection.” Someone, somewhere, skipped a step in the process.

Now, I’m not suggesting that misspelled words and incorrect grammar rank at the same level as this example. But I am suggesting that the way in which you present yourself or your organization in writing can determine whether or not you get that job interview.

What brought this to mind was a quick glance I gave at the LinkedIn profile of a fairly experienced communications “pro” recently. I was intrigued to see that his last professional position was as “Communications MANGER.”

Fascinating! The last time I checked Webster’s Dictionary, a “manger” is “an open box in which food for farm animals is placed.” While I know that, as communicators, we “feed” information to the media and other key publics, in all my years AS a communicator, I’ve never been required to hold a bale of hay.

The bottom line is that, in my eyes as your potential employer or recommender for employment, if you aren’t willing to take a few extra minutes to double-check your work in your application FOR a job, what can I expect from you once you’re hired?!?

And please don’t try the excuse that a student years ago fired back at me when I asked her what she thought would happen if she turned in a work assignment to her supervisor with all the mistakes that were in her PR writing assignment…and I quote: “Someone else would have corrected the mistakes for me.” Wow!!

As the old saying goes, “You only get one chance to make a first impression.” And you’re wondering why they never called you back?!?

Posted in careers, Communication, Curry College, feedback, internships, job hunting, job search, public relations, University of Tampa | Tagged , , , | Leave a comment

The Importance of Being ‘There’

Posted on July 8, 2019 by

Publication1 (2)I provided a comment for PRSA College of Fellows’ “Pearls of Wisdom” recently, reflecting on the impact that my supervisor during my US Army Training and Doctrine Command Public Affairs Intern beginnings had on my experience learning a new (for me) profession.

Clinton Parks was amazing. He cared deeply about every one of the 26 interns he was supervising, and I, like all of them, benefited.

From the beginning, he made sure that I got a few extra training opportunities because of my previous Air Force experience. I remember so clearly Clint saying to me, “You have more experience than any of the other interns, so I’m going to give you some different opportunities to learn more about public affairs.”

In the course of my 18-month internship, I worked in everything imaginable…

  1. wrote the script for and produced a community-service radio program,
  2. spent three months as a reporter for our base newspaper,
  3. spent three months at the local city newspaper office to see how “real” journalists operated,
  4. spent three months in the public affairs office admin office learning the ins-and-outs of administrative operations,
  5. spent three months in charge of the public affairs activities for the Reserve Officer Training Corps (ROTC) camp at Ft. Lewis, Washington,
  6. and, as a finale, was given a permanent assignment as Public Affairs Officer for the US Army Intelligence School at Ft. Devens, Massachusetts.

It was all pretty awesome, and I learned a TON in the process. But being put in charge of the PR activities for a 3,000-person (students, staff, faculty) school formally accredited by the New England Association of Schools and Colleges was a smidge daunting…especially since my predecessor had done a grand total of NOTHING other than alienate virtually everyone in the school and on the base. (Managed to get himself fired, too, no small feat for a government employee!)

Oh, yeah…and, on my very first day, when I formally met the commander of the school (the school “president”), I was greeted with “Why the HELL are you HERE??”

The enormity of it all hit me like a ton of bricks a few weeks into my assignment. Then one morning I was sitting at my desk wondering what I had gotten myself into when my phone rang. I answered, and a quiet voice on the other end said, “Kirk, it’s Clinton Parks. I just wanted to call and see how you were doing.”

How did Clint know that that was EXACTLY what I needed…a reassuring phone call from someone who I truly respected?? I unloaded on him right off the bat, asking if he thought this was going to work out. Clint quietly and calmly reassured me that I was already doing more than expected and that everything was going to be fine. We ended our chat, and I went back to my planning feeling much better.

The pattern continued. They weren’t regularly-scheduled calls. Clint just called once in a while “just to check in and see how things were going.”

This is something that I try to do to this day with students and anyone else who I have met who is trying to get his or her start in the professional world. A lot of the contacts are through Facebook, Twitter and LinkedIn; some are via email and phone calls. I’m not a “stalker,” though, so I generally wait for the other person to make the first move.

But, occasionally, I happen to see a comment that says, to me, “I really would like to talk to someone about my problem.” I post a short comment that tells the person I’m here if he or she wants to talk or offers a quick observation on his or her situation based on my own experience.

The point is, like Clinton Parks, I care, and I want anyone who I have met to know that he or she is not in this alone. It’s the simple importance of “being there.”

Posted in Action, careers, feedback, Inspiration, internships, Leadership, mentoring, networking, overload, Planning, PR, public relations, Thinking, Time management | Tagged , , , , , , , , , | 2 Comments

Hello Darkness!

Posted on July 1, 2019 by

Publication1“Hello darkness, my old friend
I’ve come to talk with you again…”

These are the opening lyrics of one of my favorite songs by Simon and Garfunkel back in the mid-60s: “The Sound of Silence.”

Somehow this song has become my security blanket over the years…whenever I feel like I just can’t deal with [whatever], I play it over and over in my head.

It’s not “fun” hitting those periods where I truly do ask myself what’s the point in going on. Not that I’m thinking about doing something stupid, mind you…I just feel like no matter what I do, it’s just not worth it. I want to crawl into a deep, dark cave and just hide.

But there’s another set of words that I do my best to remember…actually just said them in my last post: “Count your blessings.”

Whenever the “darkness” sets in, I quite literally tell myself to stop focusing on those “bad” things and to, instead, think about all the good things that have happened over the years. And there have been a lot of those.

Some of them didn’t start out seeming like they were going to be good things…like graduating from college and, exactly a year later, getting on an airplane heading for Vietnam and what, according to everything that I was seeing on the news, was a terrible war in which a LOT of people on both sides were getting hurt or killed.

But I wound up doing something that I really enjoyed…teaching “English as a Second Language” to the Vietnamese military. Interestingly enough, as many of you know, teaching has been my professional focus for the past nearly-20 years, after having worked in various aspects of public relations for the previous 30-ish.

More important, though…as I also mentioned in my last post…thanks to a confluence of totally unpredictable circumstances and totally uneducated choices on my part upon arriving in Saigon, I met a young lady who has now been my wife of nearly 47 years.

The point to this rambling is that something that started out as a “What the hell did I do to deserve this?” situation evolved into a “Wow, I’m really glad I decided to do that!” bonus.

This is what I keep reminding myself of day-in-and-day-out. There can be good in just about everything that comes your way. You just have to trust that it will happen. And you have to be proactive in reminding yourself that it will, in spite of all the not-so-good things that might come your way.

“Hello darkness, my old friend…”

Posted in Action, careers, Critical Thinking, Inspiration, public relations, Thinking | Tagged , , , | 2 Comments

What the %^#@ HAPPENED??

Posted on June 24, 2019 by

Publication1Yeah, I know. I’ve been MIA for way too long. I see the “advice” all the time…“you have to be consistent…you can’t just post material once in a while”…and on and on and…

Sorry about that. This year so far has been a royal pain in the @$$. For every good thing that has come my way, there have been at LEAST a half-dozen absolutely suck-y events.

The “adult” in me says just to stay cool and let it pass. The “kid” in me wants to go out, find a cute unsuspecting kitten…and KICK it! (My Curry College students, especially my CCPRSA friends, will recognize this latter sentiment all too well!)

I know it’s not just me who goes through this type of turmoil. I see plenty of posts from friends literally all over the globe who, from time to time, run into some sort of negative challenge. Life happens. Roll with it!

So I’ve resolved, now that I’m back from an amazing month-long vacation in my favorite city in the world…Taipei…that I’m going to buckle down and just make the best of every single day that I’m blessed to enjoy. The stock phrase is “Count your blessings,” and I have to admit…willingly…that I am the recipient of a TON of blessings:

  1. I have my health…couple of things that I have to have checked on a regular basis, but, on the whole, not doing too badly for a guy who’s turning 73 in a couple of months!
  2. I’m teaching regularly…part-time, but consistently…at The University of Tampa, a cool private university located in downtown Tampa. Terrific students. Great campus. Easy commute! 😊
  3. In about three months, Margaret and I will celebrate 47 years of marriage! That, to me, is amazing. It seems like only yesterday that we said the first set of “I do” vows in her hometown of Saigon and, about a month later, in my hometown of Dublin, Georgia.
  4. In about four months, we will celebrate two years of living in our first home…we rented for the first 45 years in South Carolina, Virginia, the Philippines, and Massachusetts. It’s true what they say: “Good things come to those who wait.”

Even as I wrote those “blessings” out, I realized again just how fortunate I’ve been and continue to be. I just have to remind myself from time to time.

So there you have it. Kirk’s story in a discombobulated (my Dad’s favorite word) nutshell. Life is good. You just have to keep reminding yourself of that and quit falling back on “What the %^#@ HAPPENED??” as an excuse to be miserable.

Posted in Critical Thinking, Curry College, Curry College PR Student Association, Curry College Public Relations Student Association, Inspiration, public relations, Thinking | Tagged , , , | 1 Comment

Your Career and You: “Growing Up”

Posted on May 20, 2019 by

Publication1 (2)As I write this, I’m sitting on a sofa in our apartment in Taipei, listening to the rain coming down in giant buckets and (sort of) thinking about “life.” I do this once in a while…mostly when I’m more-or-less caught up on “must-do” stuff and, sometimes, when I’m on vacation and it’s raining.

I’ve had a lot going on in the past several months, mostly good stuff, some not-so-good. The end result has been that I’ve had to give my own existence a lot of thought…what have I contributed to the world in general that actually matters? What could, or should, I do differently? And does anyone besides me even care?

“Retirement” and our concurrent move to Riverview, Florida, has been, for the most part, fairly smooth going. (I put the quotation marks around “retirement” because, as some of you know and the rest of you now know, I hit the ground running. Immediately got involved with the Tampa Bay Chapter, PRSA; got really involved in PR ethics activities both with the PR chapter and with the University of Tampa (UT) Sykes College of Business “Center for Ethics.” I’m also chairing the Tampa Bay Chapter’s PRSSA/Young Professionals Committee. Oh, yeah…and I’m teaching part-time at UT.

Yep…I’m “retired”!

This past weekend, though, I saw/read/commented on a gazillion Facebook posts by my friends/former students from Curry College. A lot of them were celebrating their undergraduate graduation; others were reveling in completion of graduate studies. All were kind of in a dazed “Wow! What just happened and what’s next?” state.

All were/are excited, though, about what lies ahead…and a bit apprehensive. And I totally understand how they feel. It’s a scary feeling realizing that, in the eyes of the “real world,” you’re now “growed up.” And you are now expected to make mature, life-serious decisions about things you’ve never even thought about before.

That’s what makes it so exciting, though, in my opinion. I can’t begin to imagine what it would be like to be afraid to make a move until someone else tells me what to do. Yes, I’m married…47 years…and a lot of things that I do are based on the input of Margaret, my wife. But that’s what being married is all about…doing things that you both want to do. Yeah…there are those times when one of us “gets his or her way,” but those are the rarities. Easily 98 percent of the things we do are mutual agreements.

Going back to my now-graduated student-friends, this is the advice I pass on. “Do what you think is the right thing to do. If that decision turns out not to be the best choice, learn from the experience. You’re going to trip and fall once in a while. Big deal. Get up. Brush yourself off. Keep on going. There’s always tomorrow.”

“And many a broken heart is here and many a broken head;
But tomorrow,
By the living God, we’ll try the game again!”
– John Masefield, “Tomorrow”

Posted in Action, careers, Critical Thinking, Curry College, Education, Inspiration, Planning, PR, PR students, PRSA, PRSA Tampa Bay, public relations, Public Relations Society of America, Thinking | Tagged , , , , , , , | Leave a comment

Your Career and You: “I’m Ba-aack!”

Posted on January 12, 2019 by

publication1For those of you who have paid attention, I have been “MIA” for several months now. Nothing unusual (sort of) going on…just haven’t updated this blog for a while. But, as you know if you’re reading this and to borrow Jack Nicholson’s “Heere’s Johnny”…I’m ba-aack!

As you may recall, I made some HUGE changes in 2017-2018…

  • After 16-plus amazing years at Curry College
  • Packed up and moved out of our home of more than 20 years in Belmont, Mass.
  • Moved, lock, stock and barrel to a brand-new home in Riverview, Fla. (on the southeast edge of Tampa)
  • Almost immediately got mega-involved with the Tampa Bay Chapter, PRSA
  • Was offered and accepted my first (of many, I hope) part-time teaching gig at The University of Tampa.

To put it mildly, the past year-plus has been tumultuous…in almost entirely good ways.

But my personal-creative side hit a slump. Just couldn’t find that “spark” that had always been so reliably “there” for me. And I had some personal angst…was I losing my touch?…was there nothing to inspire me?

Fortunately (sort of), there were enough “new life” distractions that I’ve been able to deal with the creative logjam. But things have calmed down/gotten resolved enough that I’m starting to feel that good ol’ “let’s have fun” sensation again…which means I’m ba-aack here with “Your Career and You.”

It’ll be interesting to see if my outlook on life and accompanying commentary will change. I don’t feel any differently, and my Curry College student/friends will be “relieved” to hear that my snarky comments about, among other things, public transportation have merely shifted to the Tampa Bay public transit wasteland.

So bear with me, my friends, as I continue to settle in and recharge. If nothing else, I’m sitting here in Riverview in January…in a short-sleeved shirt…having just strolled up the street to collect my mail (no home delivery in our newly-developing community) in the same…with our patio door open for fresh air. (Cue the snickering!)

And that’s it for now. Stay tuned for more!

Posted in Action, careers, Curry College, Evaluation, feedback, networking, PRSA Tampa Bay, public relations, Thinking | Tagged , , , , , , , | Leave a comment